How to Increase Customer Trust with ISO 22000:2018

Corporate Secretary Service Indonesia – Customers are an important aspect in the journey of a company, especially in companies engaged in food. Companies that focus on producing good food products will be glimpsed by customers and become excellent in controlling the hearts of customers. However, in terms of attracting customers, a company must set certain standards in the products they produce so that customers are satisfied with the products they receive. Matters relating to food product standards are regulated by ISO 22000: 2018 concerning food safety management systems.

Customer Functions for a Company

Because they are part of the company’s journey, customers have several functions that build the company’s credibility such as:

The beginning of a company’s journey

Customers are the main point in the company’s income. if the products produced by the company are not sold according to the target, there will be problems in income because production costs are not met. Therefore, it can be said that the relationship between customers and companies is symbiotic mutualism or mutual need.

Improve the quality of the products produced

With reviews from customers, the company can improve the quality of the products produced by the company. With this review, the product to be developed becomes more effective and in accordance with customer tastes.

Supporting the development of company marketing

Customers can be an important aspect in company marketing. Customers who give positive reviews will make new customers curious about the product and finally try the product. With this, customers can indirectly become a good marketing aspect.

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The Role of ISO 22000 in Customer and Company Relations

The company’s function in helping a company must certainly be reciprocal, that is, the company must also gain the trust of its customers. With ISO 22000 published in 2018 which makes standards for companies in maintaining quality, product hygiene and also product safety.

Here are some of the roles of ISO 22000: 2018 certification that can help companies gain customer trust:

Provide assurance on food product safety

One of the benefits of implementing ISO standards is that companies can provide guarantees for the food products they produce. The product already has a guaranteed quality or quality because ISO standards have the aim that the products produced have a guarantee of safety.

Provides a guarantee of trust for customers

Producing quality food or food can provide trust and satisfaction to customers. With customer satisfaction, there will be customer loyalty to the products produced by the company.

Optimizing productivity

By implementing ISO 22000:2018, employees can increase their productivity because the work system has standards and makes employees work more efficiently and consistently.

Increase the resources owned

With the application of ISO, companies can improve the performance of their resources such as human resources. This can be seen in the performance of each individual who is more focused and efficient and communicates more easily and is organized.

Conclusion

ISO 22000:2018 certificate has an important role in helping companies gain customer trust. Companies that use the 2018 standard will bring significant benefits in terms of improved food quality, production efficiency and increased market competitiveness. This is why companies should consider obtaining ISO 22000:2018 certification from a reputable certification body such as PortCorp.

Don’t worry about developing your business by setting up a company in Indonesia, because Portcorp is here as a solution for your business, also when you need ISO 22000 certification. Portcorp is your comprehensive corporate secretary service in Indonesia. With our presence, you can get a dedicated company secretary to support you to what you need. Our company secretaries will track deadlines and file paperwork so your business keeps running smoothly. Contact us now on +6221-5020-8090 for your business succeed in the future!